Links are the Gold of the Internet

It is said that in the internet marketing world, content is king. While there is no doubt that strong copy and valuable information is what will ultimately determine whether your site will be a profit machine or a money pit. But, in order to get that buyer ready to part ways with their hard earned cash they must find your site. There are traditional methods that include text link advertising, banner ads, "sponsorships", and directory listings. While that is only the tip of the iceberg of the potential internet methods available, they are all meant to do one thing: Send a reader to your site.